Are you looking for ways to break through the communication barrier between your company and your prospective customers? Because we live in a highly digital world, it is easy to focus on digital media for your comprehensive marketing campaigns. In today’s digital marketing landscape, we rightly invest money and time in online advertisements, website presence, social media, and email marketing.
However, print media is still a vital part of the marketing mix. Investing in print media, such as brochures, flyers, direct mail, etc., can help your business to extend its reach to potential customers, gain exposure, and engage your target audiences with tangible marketing collateral.
According to PrintIsBig.com, U.S. and worldwide industry statistics, U.S. advertisers spend on average $167 per person on direct mail to earn $2,095 worth of goods sold. That translates into a 1,300 percent return on investment!
Print materials and publications provide your customers and prospects a brand experience that cannot be replicated online, according to Forbes Magazine.
Clear Mind Graphics Delivers New Customers to Your Business with Print Media
At Clear Mind Graphics (CMG) we can produce print media that is tailored to the specific wants, needs, and desires of your target market! Our creative team at CMG will help you focus your marketing efforts on reaching the audience you want and make the material extremely relevant and appealing to your prospective customers.
The print media we create for your company will translate into establishing credibility for your business within your niche. When consumers receive your printed materials it signals to them that you are serious about your business and that you provide a worthwhile product or service.
Print is Tangible
Publications, brochures, posters and other types of printed materials can stay in offices or homes for months or even years after they are received. While digital marketing content is useful for a single purpose, the benefits of print media extend farther than you might think with their long lifespans in the public consciousness.
Establishing Your Brand with Print Media
One of our primary goals when CMG generates print materials for your company is to establish your brand as a well-recognized brand. CMG brings forth aesthetic qualities of font, colors, images and texture in printed media, serving to solidify your brand presence in a distinctive way within the marketplace. With print materials, we are able to capture the essence and personality of your company, and that results in your brand resonating more with customers and prospective customers.
Print Media as the New Trend in Marketing
The old has become new again as print media becomes the new trend. Many consumers feel overwhelmed when their email inboxes are flooded with unsolicited ads and non-worthy news. But printed media has more of a novelty feel to it for many people in this hyper-digital age.
Look to CMG for all your print media needs, as we have the expertise to leverage relevant information and the right data to create print materials that will have maximum impact on your customers and customer prospects.