In a situation where you’re selling to multiple personalities, it’s best to first connect everyone on a common ground then articulate clearly what’s in it for each of them. The goal is to stimulate an [...]
Your visual identity includes all of the visible elements of your brand. Color palette, uniform and authorized imagery, form and shape convey the symbolism that cannot be expressed through words. In a business brand experience, [...]
You may be hearing a lot about Wix, Weebly, Squarespace and other do-it-yourself website builders. If you are doing research online or listening to radio and podcasts, you’ve probably come across their names. It is [...]
The computer is a great tool, and it makes it easier for small business owners to create their own fliers, brochures, postcards and even websites. So why would you want to use the services of [...]
How to Plan Your Content With Ease and Purpose! Pick any day of the week and there’s one thing on every inbound marketer’s to-do list: creating new content. Even if you’re not the one creating, [...]
The Value of Great Homepage Design You never get a second chance to make a first impression. That’s why your homepage is undoubtedly one of — if not the most — important pages on your [...]
Facebook is evolving. What started out as a place to share cat photos has turned into a network of 1.79 billion active users. That’s billion, with a ‘B’. And for marketers, the platform has changed [...]
Inspire your customers to open and read your marketing emails — and to take action. In this video, Entrepreneur Network partner Ben Angel explains how you can boost your sales through email marketing. Today, email [...]
Any business that wishes to be competitive in the online or offline market must have a professional website. Internet has become the leading resource for people to find information, with business research being a leading [...]
Redesigning your website isn’t just an exercise in aesthetics. Sure, the purely visual elements of your newly designed website will likely get the most attention, but remember: a great website redesign also requires that you [...]
